Hello, I'm Laurence!

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Laurence Jiang, full stack web developer

About Me

I'm a AEM Developer & Consultant with expertise in enterprise digital solutions. I specialize in building scalable, multi-lingual websites and implementing marketing automation systems for major enterprises like Silver Fern Farms, Westpac, and Meridian Energy.

My focus areas include Adobe Experience Manager, React/Next.js development, and Adobe Journey Optimizer implementations. I combine technical expertise with business analysis skills to deliver solutions that drive measurable results.

Frontend Development

  • React, Redux, RTK Queries, Next, Vercel
  • Javascript, HTML, SASS, CSS, Tailwind

Backend Development

  • Java
  • Python
  • C

Infrastructure DevOps

  • Apache HTTP
  • Docker

Data APIs

  • SQL
  • GraphQL

AEM Solutions

  • AEM SPA
  • AEM Forms
  • AEMaaCS
  • AEM DAM
  • Adobe Analytics

Marketing Automation

  • AJO
  • Adobe Campaigns Standard
  • Klaviyo

My Clients

  • Silver Fern Farms Logo
    Silver Fern Farms
  • Westpac Logo
    Westpac
  • Meridian Energy Logo
    Meridian Energy
  • Powershop Logo
    Powershop
  • Auckland International Airport Logo
    Auckland International Airport
  • AMP Insurance Logo
    AMP Insurance

* The following clients were served as part of my consulting work with Datacom.

My Projects

  • Silver Fern Farms Corporate

    Built & supported multi-lingual enterprise AEM website for New Zealand's largest red meat processor, featuring product catalogs, sustainability reporting, and investor relations. Built with Adobe Experience Manager, custom components, and responsive design.

    FullstackCloud
  • Silver Fern Farms Careers

    Developed and launched the Silver Fern Farms Careers website using AEM integrated with Oracle DB, enabling recruitment of multiple roles annually across business units.

    FullstackCloud
  • Silver Fern Farms Co-op

    Led technical development of the Silver Fern Farms Co-op website, including frontend logic for dividend computations and an intuitive UI for shareholder engagement.

    FullstackCloud
  • My Silver Fern Farms Customer Portal

    Built & supported single Page Application (SPA) customer portal for order management, product tracking, and account management. Built with React and AEM Headless APIs.

    FrontendCloud
  • Westpac New Zealand Workflow Automation

    Built AEM-backend email workflow for Westpac’s DAM, enabling people leaders to automatically receive metadata summaries when digital assets are updated, replacing manual tracking and improving content governance across 5+ internal business units.

    BackendCloudMarketing
  • AMP Insurance New Zealand Workflow Automation

    Automated backend for AMP Insurance KiwiSaver onboarding, integrating with Salesforce to remove manual spreadsheet updates. Saved 30 minutes per advisor and improved accuracy across thousands of annual sign-ups.

    BackendCloud
  • Meridian Energy New Zealand Email Campaigns

    Automated billing email campaigns for Meridian Energy using Adobe Campaign Standard, replacing manual email processes across 100+ customer segments.

    Marketing
  • Powershop New Zealand Email Campaigns

    Automated billing email campaigns for Powershop using Adobe Campaign Standard, replacing manual email processes across 100+ customer segments.

    Marketing
  • Silver Fern Farms Marketing Automation

    Automated B2C Portal shipping notifications using Adobe Journey Optimizer and Sinch, enabling real-time email and SMS tracking updates for 1,000+ active customers via integrated Kotahi logistics data.

    Marketing
  • Auckland International Airport Marketing Automation

    Supported Adobe Journey Optimizer (AJO) for Auckland Airport, assisting in the delivery of 20+ real-time communication flows that personalized customer interactions for millions of annual travellers across key airport services.

    Marketing
Let's Connect!

My inbox is always open. Feel free to reach out, whether you have a question or just want to say hi!

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